Castella, Q and C. Sutton. "Word Storms: Multiples of Word Clouds for visual Comparison of Documents". Springer, 2005. https://homepages.inf.ed.ac.uk/csutton/publications/castella14word.pdf
This paper introduces the concept of word storms. These are a group of word clouds designed for the visualization of a corpus of documents – not just for a single document. The author presents:
a series of principles for effective storms, arguing that the clouds in a storm should be built in a coordinated fashion, so that similar documents have similar clouds. We presented a novel algorithm that builds coordinated word storms, placing shared words in a similar location across clouds. Using both an automatic evaluation and a user study, we showed that coordinated word storms were markedly superior to independent word clouds for comparing and contrasting documents. (p.11)
Word storms are presented through using a novel algorithm that creates a "coordinated word storm,
..in which words that appear in multiple documents are placed in the same location, using the same color and orientation, across clouds. This ensures that similar documents are represented by similar-looking word clouds, making them easier to compare and contrast visually. (p.1)
A word cloud (such as Wordle which is one of the most popular word cloud generators) is defined as: "a graphical presentation of a document, usually generated by plotting the document's most common words in 2-dimensional space, with the word's frequency indicated by its font size." (p.1). The author explains that different types of storms can be constructed for different data analysis tasks. Storm clouds can be built to compare individual documents, or documents written over a long period of time, or Hierarchies of documents – arranged in categories.
Word storms allow the user to analyze the corpus at a variety of levels. The principles behind effective word storms are discussed in detail on Page 2. Coordinated attribute selection – where the word that appears in more than one cloud, is displayed with the same color and orientation across clouds – The use of color improves the ways of encoding the relevance of a term in a document. The use of an iterative algorithm helps to coordinate the layout of storm clouds. This is worked by "repeatedly using the 'spiral algorithm' – Thus enabling the iterative layout algorithm to change the location of the shared words to make them converge to the same position in all clouds." (p5) a Gradient approach is also used to solve an optimization problem thus improving the initial layout significantly. The evaluation of the study is divided into 3 parts – qualitative analysis, an automatic analysis, and a user study. This is followed by a Qualitative Analysis section that discusses word storms in a qualitative fashion.
Word clouds were inspired by tag clouds – but this approach, in common with Wordle, does not attempt to resolve cases of synonymy (similar meanings) or polysemy (related meanings).